Most designers offer a free consultation, which is a great time to ask a few of the very important questions. Graphic Design is one of those professions that varies in price and talent, so be sure to know what you are looking for before hiring one. A good designer will be upfront with you and walk you through the design process, listen to your needs, and understand how you will be using your final design.
Let’s take a look at a few of those questions…
1. How much will this cost? Do you charge by the hour or by the project?
Some designers have a preference on how they charge. A project-based price is almost always better for both the client and the designer. This way the client knows exactly how much their project will cost and the designer can create the project in as much or as little time as needed.
2. How long will it take? And how many revisions do I get?
If you have a deadline be very upfront with the designer, they should know when you are expecting the final design. Timing can change based on how long it takes the client to respond to the proofs and revisions, but the designer should provide a deadline for the first proof. Included in this question is how many revisions do I get? Some designers charge for more than a few revisions, knowing this upfront can save you a lot of money.
3. Who owns the rights to the design when it is completed?
This question confirms that you will receive all the files for your design. This is helpful if you need revisions in the future. You may not recognize or have the programs for the files provided, but if you take the files to another designer, they will most likely be able to open them. Most designers will ask for approval to share your designs in their portfolio, this does not give them the rights to your designs, it just allows them to showcase their talents.
Now that you have a better understanding of what to ask on your free consultation, next time you think you may need a designer, reach out and ask! It’s free and who doesn’t love free!